An Apple a Day Keeps the Wrinkles Away...

Ooh, you lucky people you. It's another report fresh from London courtesy of that lovely Miss Keren... She spoils us. Which is lucky since I'm so bloody manically busy, I just let you down (Yes, I am fishing for reassurance).


I do love a bit of a story behind a product, maybe it’s because I work in book publishing, but even Michelle Obama likes this story. Once upon a time, some scientist-types noticed that when the Swiss apple fell from the tree it did not wrinkle for a long, long time. Hmmm, they thought, can we extract something from said apple to make a miracle cream. For a while the miracle cream was only available to those with a husband in the white house... But thanks to the lovely people at Superdrug we can all afford to have a go.

Superdrug Optimum Swiss Apple Skin Renewal Day Cream is the latest addition to Superdrug’s Optimum apple stem cell anti-aging skincare range, the first being their best-selling Overnight renewal serum. Both products claim to contain the same miracle ingredient as the expensive versions, but for a lot less pennies... one example being Clark’s Botanicals Cellular Lifting serum is £284 at Space.NK (I digress... but the packaging is so pretty)

I have been using them both* for a few weeks now, and the first thing I noticed was the smell – fresh and (unsurprisingly) apple-y, as I find most miracle creams can smell a bit, well... Plain, if you know what I mean.

I have to admit, even if this is a bit annoying, I don’t have massive amount of wrinkles apart from a mahoosive frown line acquired from 10 years of glaring at people who crush me on the tube. But I do have a tendency to fine dehydration lines around my eyes, and I can say it has rehydrated my tired looking skin and my face feels super-smooth.

Superdrug Optimum Swiss Apple Skin Renewal Day Cream is £9.99
Superdrug Optimum Swiss Apple Overnight renewal serum is £11.99

*press samples